TRADE MARK AND PRODUCT PROTECTION INVESTIGATIONS IN ITALY AND ABROAD

Trade Mark and Product Investigations: Defending Your Business Assets with over 40 Years of Experience

In an increasingly competitive corporate landscape, trademark and patent infringement is a growing threat to many businesses. Our team of investigators, with over 40 years of experience in the sector and strategic offices in Milan, Reggio Emilia, Parma, Modena and Bologn a, is at your side to ensure the protection of your corporate assets through targeted investigations and customised solutions.

THE PHENOMENON OF TRADE MARK AND PATENT INFRINGEMENTS

The rise of trade mark and patent infringements is increasingly evident, with companies facing theft and illegal use of their trade marks. For example, plagiarism of a trade mark can damage the image built up over the years, as well as generate severe economic losses. Illegal copying of trade marks and patents allows third parties to offer similar products at lower prices, taking away potential customers from the original companies. Trade mark infringement is characterised by the improper and unlawful use of registered trade marks without the consent of the rightful owner. It can involve both goods and services and can have devastating consequences for the companies involved. Investigations related to this problem are essential to preserve the integrity of trade marks and protect the investment and reputation of companies.

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THE CONTEXT OF TRADE MARK INFRINGEMENT

Corporate Identity Theft: Trademark infringement often involves corporate identity theft, with third parties imitating or copying trademarks in order to take illegitimate advantage of them.
Infringing Use: Infringing trade marks are misused by third parties to promote products or services similar or even identical to those of the original company, creating confusion among consumers.
Unfair Competition: Trade mark infringement is often associated with unfair competition practices, where competing companies seek to gain unfair advantage by exploiting the reputation and renown acquired by the original company.

BUT WHAT ARE THE CONSEQUENCES OF TRADE MARK INFRINGEMENTS?

Loss of Customers: Trade mark theft can lead to loss of customers, as consumers may be induced to choose counterfeit or imitation products because of the similarity to the original trade mark.
Image Damage: Trade mark infringement damages a company's image and reputation as it may make it appear that the company has lost control over its brand identity.
Economic Losses: Companies can suffer severe economic losses due to unfair competition and lost sales caused by the presence of counterfeit products on the market.

Our Experience at Your Service

With over 40 years of experience in the investigation sector, we pride ourselves on having a team of highly qualified investigators ready to preserve your business assets. We operate with the utmost confidentiality and precision, guaranteeing reliable results and customised solutions for each client.